For the yearly Adelaide Fringe Arts Festival, a poster celebrating the weird side of art and all the amazing people who work together in all realms of art was created! Meet an unusual cast of characters, each from their own wacky world, who’ve all landed to join the celebration. To create creatures that represented what makes art so amazing. These characters started as sketches and after coming to life digitally, they’re taking over Adelaide, Australia… and the world! This campaign includes the competition poster, as well as a marketing campaign showcasing the creature takeover!